How to Maintain Brand Consistency Across All Your Channels
You’ve got a brilliant brand – logo, colours, cheeky tagline and all. But, if those elements appear differently on your website, socials, emails or printed materials, the experience feels disconnected. Small inconsistencies can create and experience that leave potential customers feeling confused. Are they dealing with the same business? Can they trust a brand that […]
How to Build an Online Home for Your Music
If you’re part of a band or a solo artist, your website should be more than a placeholder – it should be a destination. Something that makes it easy for fans to find you, bookers to contact you, and newcomers to fall in love with your sound. While social media is important, a website gives […]
When to rebrand your website (And how to do it right)
Is your website looking a little tired, outdated, or just not speaking to the people you want to reach? If you answered “yes” to any one of these, it might be time for a rebrand. Rebranding isn’t just about changing your brand colors or your font. A successful rebrand is strategic, purposeful, and (when done […]
Website Must-Haves for New Breweries & Distilleries
If you’re running a brewery or distillery in Australia, your website isn’t just a nice-to-have—it’s part of the customer experience. Whether you’re selling bottles online, building out tasting events, or attracting new stockists, your website needs to look the part and work behind the scenes to support the way your business runs. At Eb and Flo Digital […]
How Your Website Design Impacts Your Brand Image
Your website is often the first (and sometimes only) interaction potential clients have with your brand. Within seconds of landing on your site, visitors form lasting impressions that directly influence their perception of your business. For modern brands, website design isn’t just about aesthetics – it’s a strategic tool that shapes how customers view your […]
From Bookings to Merch: What Your Dance Studio Website Should Really Do
If you run a dance or pole studio in Australia, you already know your website needs to do more than just look good. It has to work for your students. That means being easy to use, easy to find, and integrated with the tools you rely on to keep your business running. At Eb and […]
The Role of Blog Content in Website SEO
As search engines continue to be the go-to for finding solutions, standing out online has never been more crucial. Businesses are constantly seeking ways to improve their online visibility and attract more potential customers. While many focus on optimising their main website pages, there’s a powerful tool that often gets overlooked: blog content. Let’s explore […]
Websites for Good: How to Build a Site That Attracts Support, Donations & Volunteers
In today’s digital world, your website is often the first place people go to learn about who you are, what you do, and how they can get involved. And when it comes to social enterprises, that first impression can make all the difference. Whether you’re working to create jobs, drive change, protect animals or fight […]
5 Common Website Design Mistakes (and How to Avoid Them)
Your website is often the first impression potential customers will have of your brand. It’s where trust is built, curiosity is sparked and sales are made. Yet, despite its importance many businesses fall into common design traps that can affect their online presence and bottom line. We’ve seen it all – from cluttered homepages that […]
The Clients Guide: Getting Started with Figma
Welcome to the world of Figma! This user-friendly design tool makes it easy to view, comment and provide feedback on your new website’s wireframes and designs. We use it to create and share website designs with our clients, allowing you to see how your website will look before it’s actually built. The best part? You […]