Let’s be honest: most people don’t Google a pub because they need a life-changing experience. They want a cold one, some mates, maybe a schnitty special or trivia night, and somewhere easy to find what’s on and when.
That’s exactly what your pub or bar website should do: make it simple to see what’s happening, what’s on tap, and how to book a table. Whether you’re a local favourite in Sydney’s Inner West or a regional go-to with the best meat tray in town, a website helps people get to you faster – and come back more often.
What Every Pub or Bar Website Needs
1. A Clear What’s On Page
Trivia night on Tuesdays? Live band on Fridays? Sunday roast with a schooner? Make sure it’s all easy to find and up to date. We recommend having a simple events feed, or a section that can be updated without too much effort.
2. Tap List or Menu Integration
If you’ve got rotating taps or seasonal cocktails, feature them! Bonus points if you can link this to Untappd, Now Tapped, or whatever platform your regulars use to track pours. If you have a food menu, make sure it’s accessible (not just a PDF) and mobile-friendly.
3. Booking Integration
Make it easy to book a table, book for trivia night, or reserve for big groups. We can help integrate systems like OpenTable, NowBookIt or whatever you use, so punters can lock in a spot without a phone call.
4. Social Media & Updates
You likely post your best banter, new beers and event reminders on Instagram or Facebook – so let’s feed that straight into your homepage. It keeps your site fresh without extra effort and lets visitors follow along with one click.
5. Contact Info & Opening Hours
Yes, it’s basic. But you’d be surprised how many places forget it. Add your location (linked to Google Maps), up-to-date hours, and contact details. If you’re dog-friendly, mention it – it matters more than you think.
6. Gallery or Vibe Check
Got a beautiful beer garden? Epic trivia crowds? Post those pics. A few strong images help new customers know what to expect.
Why a Good Website Matters for Pubs & Bars
Locals look you up when they forget if trivia’s on this week. Tourists search “best pub near me” and Google cares if your site loads fast and looks legit. Social media isn’t enough – not everyone follows you yet, and algorithm reach changes daily. You own your site – it’s yours, no matter what Meta does next.
Affordable Websites That Work as Hard as You Do
At Eb & Flo Digital, we build websites that suit the venue, not just a template. Whether you run a heritage pub or a sleek cocktail bar, we can make something that feels like your place and fits your budget. We offer payment plans, site hosting, content support, and maintenance to keep things up to date. We also know tech isn’t always your thing – so we keep everything human, helpful and easy to manage.
If you’re based in Australia and want a better way for people to find you, head over to our contact page and let’s make it happen.
