Client Overview
Melmer Holistic Health is a Sydney-based business focused on treating musculoskeletal and neurological conditions. Their approach to health is holistic. It relies on a belief that each patient is unique and must receive individualised treatment.
Their procedures include soft tissue therapy (myofascial active release), acupuncture, laser therapy, shockwave, mobilisations, adjustments and rehabilitation.
Our Goals
- Increase brand awareness for brand new social media accounts
- Setup a presence on preferred channels: Facebook, Instagram and LinkedIn
- Drive Engagement and Build Community
- Promote Services and Treatments
- Enhance Credibility and Trust
- Boost Website Traffic and Conversions
- Nurture Leads and Build Mail List
Our Deliverables
- Profile setup and optimisation
- Ongoing Social Media Management (Instagram, Facebook, LinkedIn)
- Monthly post and content schedule provided ahead of time (prior month) for revisions and approvals
- End of month report with analytics and performance metrics
- One team meeting monthly
Melmer Holistic Health approached us with a clear goal: to elevate their brand and online presence while fostering a stronger connection with their community.
To achieve this, we worked closely with Braeden to ensure the brand and website reflected the personalised, holistic care at the heart of his business. Our team collaborated with him to create a cohesive and engaging digital experience that resonated with his patients.
We meet monthly to discuss what’s working, what needs adjustment, and upcoming opportunities, giving Braeden structured guidance on social media strategy and what content to film.
This hands-on approach, working directly with him, has helped make his social media accounts more engaging and successful. Since implementing our strategy, Melmer Holistic Health has seen significant growth across all social channels, with increased engagement, followers, and conversions.
THE (ONGOING) RESULTS:
Over the past four months, we have been dedicated to helping Melmer Holistic Health drive tangible results through our strategic social media management.
Our collaborative efforts have not only increased engagement, with comments and likes rising by, but also fostered a vibrant sense of community around Braeden’s brand. Additionally, the strategic use of calls-to-action in social posts has resulted in a 58.3% boost in website traffic, leading to improved appointment conversions through the ‘Book Now’ feature. By sharing patient testimonials and expert insights, we have enhanced the credibility of Melmer Holistic Health, solidifying its reputation as a trusted authority in holistic care.
Our focused social media campaigns have also successfully increased mailing list sign-ups by 25%, creating a more engaged and informed audience. As we continue to work with Braeden, we remain committed to refining our strategies and driving further results for Melmer Holistic Health.
Increased Engagement:
Through consistent posting and strategic content, Melmer Holistic Health saw a noticeable increase in engagement across all platforms. Comments and likes grew significantly within the first three months, and the sense of community around the brand flourished.
Boosted Website Traffic:
The use of effective calls-to-action in social posts led to a +248% increase in website traffic over 90 days, driving more users to the ‘Book Now’ feature and improving appointment conversions.
Enhanced Credibility:
Sharing patient testimonials and expert insights on holistic health helped build trust with the audience, reinforcing Melmer Holistic Health’s position as a leader in holistic care.
Increased Mailing List Sign-ups:
Social media campaigns encouraging users to join the mailing list led to an increase in subscribers, nurturing a more engaged and informed audience.
"Made the process seamless, smooth and fun!. The creativity and guidance was superb. Can't recommend more"
CONTINUING TO WORK TOGETHER:
In conclusion, our partnership with Melmer Holistic Health has proven to be a successful collaboration that has significantly enhanced their online presence and community engagement.
By aligning our strategies with Braeden’s vision for his practice, we have implemented a tailored approach that not only showcases the unique services offered but also fosters a strong sense of trust and connection with the audience.
The impressive growth in engagement, website traffic, and mailing list subscriptions reflects the effectiveness of our efforts and Braeden’s commitment to his patients. As we move forward together, we remain focused on driving continued results and adapting our strategies to meet the evolving needs of Melmer Holistic Health, ensuring its position as a leading provider of holistic healthcare in Sydney.
This journey underscores the power of collaboration, creativity, and strategic planning in achieving meaningful business outcomes.
*All statistics correct at time of publishing
